J.Crew Diversifies Summer 2014 Catalog!

When I was browsing through the J.Crew Catalog, I was really surprised to see an Asian male model for the Men's section. It's nice to see J.Crew being more progressive about hiring different races and ethnicities, effectively rejecting the unsexy Asian male stereotype.

look at that little eyebrow raise ;)

I was trying to look up who he was, but couldn't find it. So, who is this man? I guess there is a pretty great incentive for stores such as J.Crew to diversify their catalog. With still mostly white models, the brand extends their consumer base while retaining their original customers. With an awareness of this, I looked at LLBean's catalog and literally everyone was white. I saw one African American in the entire catalog and that was it. As an American brand, I would really think that they would try to at least embrace diversity somewhat.

Fashion often runs the fine line between celebrating different ethnicities and cultural appropriation/reinforcing stereotypes, but I think J.Crew does a good job in this instance. I would like to see more Indian or indigenous models in the near future, as they often get even less coverage in fashion and are more stigmatized in society.